SPIRIT LABELS: BACK TO FRONT
Contributed by on Nov 21, 2015
Zero readers love this post.
Every spirit brand has it's own unique story and history.
The story can usually be found at the back of the bottle, on a label!
What better way to keep bar staff informed , when encouraged to read both sides of a spirit bottles label particularly during slow times or obligatory bar bottle clean ups!
Imagine the info pearls located on a label.. becoming an invitation to explore , learn and hopefully retain fascinating information to educate attending guests.
Sometimes the story about a brand’s journey can be just as intriguing as the liquid contained within the bottle!
Give it a go.. there's everything to learn!