Startup Stories of Spirits Entrpreneurs: CATOCTIN CREEK
Contributed by on Jan 07, 2016
Two readers love this post.
Becky Harris, a former chemical engineer, had been a stay-at-home mom for 10 years when her husband Scott had an idea to start distilling spirits.
At that point, Scott had spent 20 years working in government contracts. When he told Becky about the idea, she thought he was crazy, so she decided to write a business plan to talk him out of it — and almost succeeded. Becky noted that there were less margins, higher taxes, and more regulations compared to other products they could produce. The husband-and-wife duo realized they could make it work only if they took their 20 years of savings and invest it into equipment, and if Becky would work for free. “If you are going to take a chance, it was as good a time as any,” says Becky.
They began in 2009. Surprisingly, getting through all of the regulatory processes took less than a year. And while some traditionalists might assume a man is better suited for production and a woman is more fit for marketing, Becky and Scott nixed the stereotype, flip-flopping these roles based on their personal strengths. Once they got started, the question was not how to distill but how to make money doing it. Through both luck and preparedness, they started Catoctin Creek, the first legal distillery in Loudoun County outside of D.C. since Prohibition. Pronounced Ka-TOCK-tin, the name is derived from the Indian tribal name “Kittocton,” which means “place of many deer” and describes a range of mountains and the creek which flows into the Potomac River.
Catoctin Creek started with one unpaid employee in 2010 and today has five full-time and 20 part-time employees. Becky and Scott source from local growers and ferment and distill onsite to make Roundstone Rye® (rye whiskey), Roundstone Rye® 92 Distiller’s Reserve, Mosby’s (unaged rye whiskey), Rabble Rouser® (straight rye), Watershed Gin® (American style), and four brandies (apple, grape, peach, and pear). They are certified organic and produce one of the nation’s only lines of organic spirits. All of their ingredients are free of synthetic chemical pesticides and fertilizers, and the water used in the distilling process is filtered for purity. The distillery also has a solar plant that offsets approximately 85 percent of electrical usage in the distillery. The products are also certified Kosher and vegan.
Read the complete story and learn some of the challenges and lessons learned at FoodableTV.